At first, it was simple: staff shirts on one day, school spirit wear on another. Then the office team joined in. Soon there were unofficial conversations about which shirt belonged to which day, visitors noticed, and people began asking what next year’s design would be.
I would love to tell you this was a sophisticated culture-building strategy. It was not. It was a small idea that people enjoyed, so we kept making room for it. The shirts created a visible sense of togetherness, but the real joy was in the shared joke, the anticipation, and the feeling that everyone could be part of it.
That is often how culture grows. Not from announcing that we are building culture, but from noticing what brings people together and being willing to keep it going.
